Monday, 1 February 2010

Research: Christian Music Magazine


CCM magazine a popular Christian music magazine, like my initial idea is mainly targeted to 16-25 year olds. With a famous, aspiring Christian artist, Toby Mac produces rap and rock music focusing on the main theme: God. Therefore, by presenting him on a this popular magazine cover it will entice readers to purchase the magazine.

CCM magazine (an acronym) has changed the meaning of it's magazine three times: from 'Contemporary Christian Music', to 'Contemporary Christian Magazine' and now 'Christ. Community. Music.' Yet the name is still relevant with the genre of the magazine and overall theme, meaning that it still has it's house name and recognition but changing the meaning of the magazine was to broaden the audience. The title of the magazine itself is always at the top of the front page, using the same font but changing the colours depending on the theme of the issue. By also sticking to 3 or 4 basic colours through the magazine front cover, in this case: orange, yellow, white, black: it gives it a professional touch. In addition, the feature article of the star ''Diverse city... TobyMac'' dominates the front page, this will persuade readers to buy the magazine as well as with the mode of address, readers will feel they're getting to know the star. With other articles shown and strap lines on the front cover such as 'front row for Relient K' it provides a wide variety of options so other interests that their target audience have will be forfilled.

Overall, by looking at this existing magazine as an outline of a Christian music magazine, it will aid me for my final magazine to be a successful piece.

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